Offer Breakthrough Workshop by Katelyn Bourgoin is a 4-hour intensive workshop designed for entrepreneurs who want to design scalable offers that premium buyers actually want to purchase. This workshop teaches you how to find expensive problems you're uniquely qualified to solve and identify buyers willing to pay premium prices. Katelyn Bourgoin, the CEO of Customer Camp and 4X founder known as the "Customer Whisperer," delivers her proven framework for escaping analysis paralysis and creating validated offer ideas.
Here's Everything You'll Receive
- Complete Workshop Content: 2-Phase Framework with 9 Exercises
- Bonus Materials: Interactive Workbook, 6 Custom AI Bots (Sparky)
- High-Quality Training: On-demand bite-sized lessons
- Instant & Lifetime Access: Begin immediately with all included
The Workshop Transformation
The Offer Breakthrough Workshop solves a specific problem: entrepreneurs stuck in analysis paralysis, unable to move from scattered ideas to a validated offer. Katelyn Bourgoin designed this workshop to help you discover expensive problems you're uniquely qualified to solve, find buyers who will pay premium prices, and design a scalable offer that actually sells.
The workshop operates on Katelyn's core principle: whoever gets closer to the customer wins. Rather than guessing what might sell, you learn systematic frameworks for understanding why people really buy and how to position your unique solution as the obvious choice.
Workshop Curriculum
Phase 1: Problem Discovery
The first phase focuses on identifying the right problem to solve before designing any solution.
Clarify Your Underlying Goal - Begin by getting crystal clear on what you actually want to achieve. This foundational exercise ensures your offer aligns with your larger business and life goals rather than creating another misaligned project.
Understand Why People Really Buy - Learn the psychology behind purchasing decisions. Katelyn shares insights from her years studying buyer behavior, helping you understand the triggers that drive people to invest in solutions.
Big Idea Brainstorming - Generate potential offer concepts using structured brainstorming techniques. This exercise prevents the common trap of fixating on your first idea without exploring alternatives.
Discover Market Demand Framework - Validate that actual demand exists for your potential offers before investing time building them. Learn to read market signals that indicate buyers are actively seeking solutions.
Identify Your Best-fit Buyers - Define the specific buyers who will pay premium prices for your solution. Not everyone is your customer—this exercise helps you focus on the highest-value segments.
Do Rapid Painstorming - Systematically identify the pain points your best-fit buyers experience. This technique ensures your offer addresses real, urgent problems rather than assumed ones.
Phase 2: Solution Design
The second phase transforms your discoveries into a concrete, scalable offer concept.
Problem Prioritization - Evaluate and rank the problems you've identified based on urgency, willingness to pay, and your unique ability to solve them. Focus on the highest-impact opportunities.
Target Market Refinement - Sharpen your buyer definition based on everything you've learned. Create a precise picture of who your offer serves and why they'll choose you.
Design Your Scalable Offer Idea - Structure your solution in a way that can grow without requiring proportionally more of your time. Learn offer design principles that enable scale.
Map Your Pre-Sale Plan - Create an action plan for validating your offer with real buyers before fully building it. This approach minimizes risk and ensures market fit.
Included Bonuses
Interactive Workbook - A comprehensive workbook guiding you through all 9 exercises. Complete each section to emerge with a validated, actionable offer concept rather than just theoretical knowledge.
Sparky AI Brainstorming Partner - Six custom GPT bots designed to accelerate your strategy work:
- Job Statement Refiner Bot - Clarify what buyers are trying to accomplish
- Potential Buyers Brainstorm Bot - Generate buyer segment ideas
- Painstorming Bot - Identify pain points systematically
- Refine Your Target Market Bot - Sharpen your buyer definition
- Rapid Offer Ideation Bot - Generate offer concepts quickly
- Quick & Dirty Idea Bot - Test rough concepts fast
Lifetime Access - Permanent access to all workshop materials with no expiration.
**** - All future improvements and additions included at no extra cost.
About Katelyn Bourgoin
Katelyn Bourgoin is the CEO of Customer Camp and a 4X founder who has earned the nickname "Customer Whisperer" for her expertise in buyer psychology. She created the Why We Buy newsletter, which has grown to 280,000+ readers and was named a must-read for marketers by Forbes.
Katelyn's entrepreneurial background includes founding a restaurant consultancy (sold in under 2 years), RedRiot branding agency (clients included Target and Holiday Inn), and Vendeve (a VC-backed tech company). She's been recognized as an influential entrepreneur by Forbes and named one of the top 20 wonder women of SaaS marketing by SaaStock.
Her philosophy is simple: whoever gets closer to the customer wins. The Offer Breakthrough Workshop embodies this principle, teaching entrepreneurs to design offers based on real customer insights rather than assumptions.
Who Should Take This Workshop
The Offer Breakthrough Workshop serves entrepreneurs stuck in analysis paralysis who need a systematic approach to offer design. Course creators developing new products gain frameworks for validating ideas before building. Coaches and consultants wanting premium-priced services learn to identify expensive problems worth solving.
Founders validating business ideas benefit from the pre-sale planning methodology. Marketers developing product strategy find the buyer psychology insights applicable across projects. Anyone tired of guessing what might sell discovers how to design offers that actually convert.
Why Choose CoursesDrop?
- Best Value Pricing - Premium courses at unbeatable prices price
- Complete & Verified Content - Both phases, all exercises, and AI tools included
- Instant & Lifetime Access - Begin immediately with permanent availability
- Secure Payment Process - SSL encryption via PayPal & Stripe
- 30-Day Risk-Free Guarantee - Full money-back guarantee
Start the Workshop Today
Offer Breakthrough Workshop by Katelyn Bourgoin is a 2-phase on-demand workshop program designed to help entrepreneurs, course creators, coaches, and consultants escape analysis paralysis and design scalable offers that premium buyers want.
Offer Breakthrough Workshop includes Problem Discovery and Solution Design phases, covering exercises like Clarify Your Underlying Goal, Big Idea Brainstorming, Discover Market Demand Framework, Problem Prioritization, and Design Your Scalable Offer Idea, plus 6 custom AI brainstorming GPTs.
Katelyn Bourgoin is a 4X founder, CEO of Customer Camp, and buyer psychologist who has helped 280,000+ newsletter readers and generated $1.8M from her own products.
Offer Breakthrough Workshop by Katelyn Bourgoin is available at CoursesDrop with instant download and 30-day money-back guarantee.
Start designing offers that premium buyers actually want today.
